Privacy policy
Privacy Policy – Purevia Wellness & Beauty
1. Introduction
Purevia Wellness & Beauty (“Purevia”, “we”, “us”, or “our”) respects your privacy and is committed to protecting your personal information in accordance with the Protection of Personal Information Act (POPIA).
This Privacy Policy explains how we collect, use, store, and protect your information when you use our website or purchase from us.
2. Information We Collect
We may collect the following personal information:
2.1 Information You Provide
- Full name
- Email address
- Phone number
- Billing and shipping address
- Payment details (processed securely via third-party providers)
2.2 Automatically Collected Information
- IP address
- Browser type and device information
- Website usage data (cookies, analytics)
2.3 Transaction Information
- Order history
- Purchase preferences
3. How We Use Your Information
We use your information to:
- Process and fulfill orders
- Communicate with you about your orders
- Provide customer support
- Improve our website and services
- Send marketing communications (only with your consent)
- Prevent fraud and ensure security
4. Legal Basis for Processing (POPIA)
We process your personal information based on:
- Your consent
- The performance of a contract (e.g., fulfilling your order)
- Compliance with legal obligations
- Our legitimate business interests
5. Sharing of Information
We do not sell your personal information.
We may share your information with:
- Payment processors (e.g., Shopify Payments, PayFast)
- Courier services for delivery
- IT and website service providers
- Legal authorities if required by law
All third parties are required to protect your data.
6. International Data Transfers
Some of your information may be stored or processed outside South Africa (e.g., Shopify servers).
We ensure that such transfers comply with POPIA and that your data is adequately protected.
7. Data Retention
We retain your personal information only as long as necessary to:
- Fulfill the purpose it was collected for
- Comply with legal and tax obligations
- Resolve disputes and enforce agreements
8. Your Rights (Under POPIA)
You have the right to:
- Access your personal information
- Correct or update your information
- Request deletion of your data
- Object to processing for marketing purposes
- Withdraw consent at any time
To exercise your rights, contact us using the details below.
9. Cookies and Tracking Technologies
We use cookies to:
- Improve website functionality
- Analyze traffic and usage
- Personalize your experience
You can disable cookies in your browser settings, but this may affect website functionality.
10. Security
We take reasonable technical and organizational measures to protect your personal information, including:
- Secure payment processing
- SSL encryption
- Restricted access to data
However, no system is completely secure.
11. Direct Marketing
- We will only send marketing messages if you have opted in
- You may unsubscribe at any time using the link in emails or by contacting us
12. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices.
13. Children’s Privacy
Our website is not intended for individuals under the age of 18. We do not knowingly collect data from minors.
14. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page.
15. Contact Information
Purevia Wellness & Beauty
Email: Info@purevia.co.za